Monday, October 31, 2016

Present Your Soaps in Style

If somebody says that I am worried about your health, it means that an important person is referring to your physical health or mental health. The two broad aspects of human health are also the physical and psychological health. In a case of physical health, the things which emerge in our minds are physical activities, healthy and proper nutrition, good health care, high standards of living, and unmatched quality of life. But, there are many dangers in these days for good physical health, and those dangers are infectious diseases. The Centers for Disease Control and Prevention (CDC) says that there is one thing people can do to lesser the increase of contagious diseases only by maintaining excellent hands hygiene. CDC also suggested that proper hand washing with water and particularly with the soap to kill the germs. So, for the prevention of hands from germs there are soaps and other liquid hand wash also, but for the prevention of soaps from environmental pollution, there is only soap packaging. Packaging is no doubt one of the most influential inventions which totally changed the human life.

Packaging Genesis

The packaging is not a finding of few years work, but it is available since many centuries in different shapes & forms, and that’s the reason we’ll also discuss it according to Era in which packaging started and transformed. We can classify the packaging transformation into three periods the ancient era, the modern era, and the 20th century. In 20th-century packaging era, we’ll discuss packaging for soaps because soaps are the mean of protection from infectious diseases. Let’s examine different periods in chronological order to know how it all started.

Primeval Era

The natural materials used as a source of packaging during ancient era are leaves from trees, woven baskets, wooden boxes, animal skins, pottery vises, wooden barrels, woven bags, terracotta vessels, and molten glasses. The study of primordial packaging is also an important facet of archaeology because lots of pottery vises, terracotta vessels, and molten glasses from ancient time looks like an artwork rather than a daily use thing. In an old era, almost all humans were traveling hunters and remain in travel like a gypsy. So, they were in dying need of such material in which they can store their food, tools, and other valuables. Their need urged them to construct or found that material which can help them in transportation and can easily be made at different places also. So, the first solution for them was nuts or gourds, animal skins, and wood. These materials helped them in food hunting and migrations, but what was the story of packaging after nuts and woods?

As humankind decided about staying at one place to develop their villages and nourish their family and animals, they started to find other material for the purpose of packaging. That time, the packaging material was decided with the help of geographical location also, which included woven sacks and baskets, wooden boxes and even crates also, and even clay art also assisted in constructing numerous items like containers, vessels, and storage jars mainly for liquids and dry foods. Those things actually improved the quality of human life because they learned about food storage for next seasons, protection of various goods from unsafe animals, and items carrying from place to another for trade or consumption. As time passes, the establishment of villages along with fulfillment of packaging needs pushed humans towards cities for advancement in lifestyle, technology, and packaging.

Modern Days of Packaging

A lot of new skills, expertise, machinery and innovations came from and merged with diverse cultures on earth. But, it is believed that Chinese are those innovators who started the manufacturing of primary type or form of paper and board during the time of Han Dynasty or after the fall of Roman Empire. The invention, development, and creation of paper demonstrated in real terms to become the most significant and widespread stuff used in the packaging manufacturing for hundreds of years. But, the modern use of paper-based packaging was started during the 16th century in Germany and England. The German gentleman’s Andreas Bernhart and Johann Meiser used paper for writing or arts. While in the case of English gentleman’s Robert Turner and Theophilus Buckworth used the paper first time for the purpose of selling and advertisement. After these gentleman’s, the use of paper is not found until the 19th century because of no paper production for masses with the help of machines.



Soap Packaging in 20th Century

Packaging, as we all know is the real product protector not only for food, and liquids but soaps also. After the 19th century when production of packaging started in bulk, everyone single person or a business desired to have to package for the products they manufacture and the product customer buy. The first soap making refers to an era of Babylonians around 2800 B.C., but along with packaging, the modern soap making and distribution started in the 20th century only because of up-to-the-minute packaging. The soap which is considered as life saver also needs particular attention after its manufacturing because at the time of sale soaps also requires soap boxes just like other products to grab the customers interest. There are few important things to keep in mind by for soap packaging because the competition is ferocious in soap as well as packaging industry and only the fittest will survive. The soap packaging considerations are:

  • Design: The design of boxes must be creative and self-explanatory that it can be able to convert first sight of a customer into proper consideration.
  • Resilience: The packaging boxes must be capable enough to handle the transportation toughness.
  • Labeling: The soap boxes must contain the information about the product, and its nutritional value.

Types of Soap Packaging

Diverse kinds of packaging products are used by soap manufacturers to maximize the benefits of their product. However, some of the available options for soap packaging are: 

  • Paper Wrapping: The simplest form of covering in which a single or multiple soap bars are covered for the customer convenience. It is also the most economical way of soap packaging but not suitable for transportation purposes to long distances.3
  • Tubes: It is the latest form of packaging because soaps are now widely accepted as a personal care and cosmetic item.
  • Plastic Bottles: Liquid soap or detergents are very common these days so that customers can use them conveniently.
  • Tiny sachets: In order to facilitate the washing gels or powder detergents, sachets are very useful to help the customers who want the soap for one-time use.
  • PolyPacks: The simplest way to cover the soap with plain or colorful poly packs and these are available in all sizes.
  • Cardboard & Cartons: The cardboard packaging looks more attractive and safer than other materials. It is the conventional way of packaging and cardboard cartons are also use for bulk shipping to long distances. The cardboard provides the space for customization which can be utilized by manufacturers as well as customers also. That method is well recognized as custom soap packaging and very much appreciated by the clients who can use the designs of their choices for the purpose of marketing and branding.

Importance of Soap Packaging

The creation of everything in this universe is not futile, so is the case with soap and its packaging. It is better for a manufacturer to spend some marketing efforts towards the packaging so that customer can get the innovative and progressive image of your business and product. Here are few things which to elaborate the importance of beautiful packaging:


  • Safeguard: Just like clothes are to cover the human body, the packaging is to cover the soaps from dangerous effects. In today’s competitive market, quality matters a lot for customers and packaging drop off the ability to stick your nose in with the product, as a result sustaining the quality of soap.
  • Communication: Product package is the first thing that our consumer notice and observe. That is why the first impression of our brand entirely depends on what our package communicates to the customer. Whether the soap packaging is only a label or a box, it can create a connection to emotions, and maneuver through what is communicated on the package.
  • Personalization: A lot of people shop different soaps from specific sites because they provide an option of personalization on packaging which creates the personal interaction with the maker as well as the customer. It makes a huge positive impression on recipients. Packaging personalization also generates differentiation, promotion, and benefits of attraction which can effortlessly appeal consumers towards your product.
  • Minimize the Expenses: Many hand-made soap manufacturers are now available in the market, but most of them are not doing aggressive marketing to let consumers know about their unique product. Packaging is the cheapest mean to sell your product without extra expenses of advertisement.

Things to Keep in Mind when Designing Soap Packaging

As we know the process of soap packaging design seems intimidating, but considering few points can make the course of action easier, and turn your packaging into a useful marketing tool.


  • Convenience: Soaps are such products for which consumers’ wants convenience when they take it to home or in a travel or adventure trip that they can quickly put the bar back into the package.
  • Precision and Significance: If your packaging is a combination of many words and images, then potential customers will promptly lose interest from a product. So, packaging must be eye-catching, clear colors and fonts to make the essential information about product, ingredients, and brand easily visible.
  • Purpose and Appearance: The design of your custom soap packaging must be a purposeful to make your efforts successful. It means that it protects your product, keep it fresh, and look perfect on a shelf. All of this can only achieve by selecting quality packaging from well-reputed packaging brand.
  • Screening the Product: Most of the time customers don’t get a chance to observe the product at stores because they covered in packages. You have a couple of choices when it comes to showing off your soap bar. One is in some measure a transparent packaging, and second is to add a picture of the soap bar.
  • Branding: The brand is the most significant need to consider while designing your soap packaging. It is very helpful to create or enhance your brand identity because packaging can serve both as a mean of advertisement and product protection.

Conclusion

Almost 50% of the products sell because of their innovative and alluring packaging and in a case of soaps rate of effectiveness is higher than other consumables. So, the beautiful packaging means customers will not bother about ingredients to give your product an absolute competitive edge. Soap packaging can also help you to craft a brand for your goods creating them right away identifiable as yours. It means that your soap boxes are not just a box, package, or a container but in a straight line, it speaks about to your dominant soap brand marketing.


Tuesday, September 20, 2016

Why People Love Stylish Popcorn Boxes


Popcorn is a type of corn that pops up or expands when heated at a proper temperature. These popcorn are your best companion when you are watching any movie. Popcorn is a very light food and is available in varied tastes like plain popcorn, salted popcorn, sugared popcorn, spiced popcorn, and buttered popcorn. These popcorn typically belong to the monocot family, precisely maize kernels which boost up whenever you heat them. Popcorn are a perfect treat for you because you not only devour the superb taste but you can keep yourself in absolute health and fitness because of this low-calorie food.

Popcorn Making- A Child’s Play

The process for making your snack is really easy, you do not have to dig a mountain, what you have to do is to get the kernel, build up appropriate temperature and pressure and your snack is ready to cherish. However, the process varies according to the scale of production like for making at a small scale; microwave ovens and pressure cookers are helpful enough to make them ready for you. For production on a larger scale, popping machines are used. For this purpose, Charles Cretor invented the popping machine in the latter half of 19th century. The mode of production is totally dependent upon the scale, on a commercial scale; the level is bigger while it is otherwise for small scale productions.

Beneficial and Healthier Aspects

Popcorn are a complete food for you, the low-calorie suits best to those consumers who wish to tackle the problem of overweight, thus popcorn are also called as weight-loss snacks. The antioxidants in the popcorn help you in building a strong immune system against foreign particles. The protein content in popcorn is good for your health; you can add protein and phosphorus in your body by enjoying popcorn. The very snack is the whole grain for you because it contains dietary fiber making it easily digestible. This very component also helps to control the level and production of blood sugar in your body. Popcorn is a lighter food so before you get the actual high-calorie food, you can enjoy popcorn to contest your hunger pangs. Another wonder of popcorn is that it prevents you from getting cancer and other diseases like dementia, Alzheimer along with other aging issues. Last but not the least, popcorn is the least expensive food, it’s fairly economical which means it is easily and always available for you.

Why Packaging is Necessary

Popcorn containers are a necessity to give you properly enclosed and encased popcorn so that you can take the box with you anywhere. The boxes are usually square in shape and are made up of cardboard or corrugated cardboard. Before the invention of popcorn bags in the early 1900’s, popcorn bags were employed but because of their nuisance at the theaters, popcorn boxes were introduced. This very invention freed movie goers from the noisy frustration, thus the boxes proved themselves to be a successful invention. The viewers enjoyed their snacks ate the movie theaters without creating any noisy, distracting disturbance. By the mid of twentieth century, popcorn and movie were coherently bonded together, the bonding was so much intact and strong that even today, the lasting relationship is evident and cannot be denied.



Thus by 1945, the first popcorn box was introduced before the people, the process was basically initiated when the first Cracker Jacks were made in the last decade of 19th century. This very invention laid the foundation and the basis of the cardboard popcorn containers. The boxes were made up of cardboard and corrugated cardboard, a reliable material that will support the light-weighed popcorn. These popcorn containers were available in limited sizes and with a definite printing of alternate red and white lines. However, as the process of transformation continued, these boxes were also revived in their sizes and designs. Favor popcorn cardboard boxes were introduced for personalization purposes. The companies were given complete freedom to decide different features of the box; they can adjust the size, color, printing design, patterns, and other characteristics according to their own priorities. Cardboard material is really suitable for containing popcorn because the material is not only durable but is environment-friendly. The boxes are stronger than the previously used paper bags and were helpful for the consumers. The very material is good to be used for carrying around without the danger of spillage.

Popcorn packaging is an important phenomenon that is very critical because the customer’s attention is dependent on this very outer covering. It is the innate behavior of human race that he or she is always attracted by the outward appearance. The first thing that strikes your vision is the appearance, if this exterior is attractive and capturing only then you will be impelled to purchase the product, otherwise, it is gone unnoticed. Popcorn packaging boxes should be designed in a way that is tempting to the eyes of the customer, something that directs their decision. The packaging should invite the customers so that they are forced to admit and cherish the beautiful appearance of the popcorn.

Custom popcorn boxes are another source of pleasure and comfort for you because, you as the consumer, are given full authority to decide the appearance of the box. The exterior manifestation of popcorn  is made by you, you decide the type of material to be sued, the color to be dyed, the prints to be imprinted, and the extent of details to be mentioned. This packaging technique is a true solace for those who are looking for the perfect and accurate design of their box. The customer will get the popcorn container as described by him or her. The characteristic features of the box will be in exact collaboration as defined by you.

Popcorn box is a really needed packaging not for the consumer but for the manufacturer as well. The purchaser is satisfied because the box is convenient to handle and carry around whereas the manufacturer is contented because of the growing sales graph, customer satisfaction, and firm market establishment. So grab your popcorn box and have fun

Thursday, June 23, 2016

Eating in Chinese Takeout Boxes is No More a Symbol of Fashion

In this modern world of science and technology dealing with the world is rather difficult. To keep up with the world one must work hard day and night. To stand out of the crowd people work 24/7 they probably spend more time working than with their family. Taking out time from this busy routine is rather difficult. One can hardly spare time for eating and drinking. To save time and money as much as possible people prefer canned or frozen food. Different companies use different style of boxes for their food as per their convenience. One of the most popular containers in this case is Chinese takeout box.


Chinese Takeout Boxes

These boxes are made up of paper or soft cardboard and are usually used for storing and transporting food. These boxes come along with a steel wire handle. Chinese boxes are actually single piece of paper creased into segment and folded to make a box coated with plastic or waxes. They were originally invented to carry oysters as they are water proof. They are usually white in color and are seldom printed. They are most commonly printed with pagoda and a Thank you usually in red color as Chinese consider red color a symbol of good luck. They are available in great versatility and have amazed millions on users throughout the world.


History

These very boxes were invented in the later 19th century. In 1880s oysters were very inexpensive and were easily accessible. As shucking oysters required some skill, it was common that oyster sellers opened the oysters and people took these opened oyster home for use in cooked dishes. These boxes were invented to carry the oyster meat as they were easy to carry and provided protection against water as well. These boxes were patented in 1894 in Chicago by Frederick Weeks. These boxes gained popularity after Second World War as people grew interest in food that could be picked from restaurants and heated at home. These boxes were the ultimate answer for these problems and gained success as soon as they were invented.

These boxes were common all over the world but as the name says Chinese boxes they are not very common in China or Asia rather they are more common in Europe and America. These boxes were regarded as the representatives of eastern cuisine in west even though they were not very widespread in China. They are used specifically for Chinese dishes like fried rice or lo-mien. People prefer eating Chinese food in these boxes as they associate these boxes specifically with China.




A symbol of fashion and style in the beginning

These boxes were a symbol of fashion and style in the beginning and people preferred their food in these boxes. Folks with high eminence were very fond of these boxes. Eating in take out boxes was considered as status symbol but with the passage of time and especially during 1950s the popularity of Chinese food boxes sky rocketed. In America where Chinese food is one of the most popular foods these boxes come in handy. People prefer eating their favorite food in traditional boxes rather than plates or cans. These boxes gained immense popularity as soon as they were invented and became a fashion all over the world immediately. Eating in one of these boxes was considered a symbol of extravaganza and pomp and show.

The reason these boxes became popular overnight was due to their usefulness. These boxes were less expensive as compared to other alternatives in the market. The reason due to which they were so popular was that they were durable and leak proof as well. They were made up of paper and their top could be folded to enclose the food. They could be used as plates when the folds were opened and flattened. They are microwave friendly and food can be eaten directly from it. One good thing about them is that they are made up of cardboard which are environmental friendly and easy degradable. They can be recycled and used again and again.


Emanation of Chinese-American Cuisine

The traditional Chinese cuisine was started in America during 19th century in California when many immigrants from china start exhibiting their food in china towns near suburbs of major cities. Chinese food was considered as the substitute of local food and got customer recognition during 1950s. Now a days these Chinese restaurants and takeaways are more than 40 thousands in USA which are more than the number of McDonalds chains. Basically the Chinese food is very good for health and most of the working class loves to eat Chinese food. For the purpose of food delivery, first choice of all restaurants, food stalls, and takeaways is Chinese Take out Boxes.




The use of Chinese food and takeout boxes is very common in USA, Europe, and Australia. Takeout box is designed in such a way that only single piece of paper is used and avoid any kind of liquid leakage. These boxes are not only primary choice of consumers but many restaurants and fast food chains are buying Chinese food containers at wholesale cost and also in bulk. These boxes are very easy on pockets and fulfilling customers needs efficiently. With the popularity of Chinese cuisine; the uses of take out boxes also increase customarily. In most parts of the world, there are actually two universal foods that need a delivery: Chinese food, and Pizza. It is not because of symbolism but due to the usefulness of food which is not available with pizza and hamburgers. The challenge came with fast food is to control the environment. But in case of take out boxes, after throwing some noodles or rice in a box and someone takes a bite or taste it, you can replenish it.